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Strella gives you everything you need to fill your study with the right participants—fast. Whether you tap into millions of panelists through Strella’s partner network or bring your own customer list, the recruiting workflow keeps targeting, screening, inviting, and paying participants all in one place.

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What’s covered in this section

Setting Up a Screener

Build a participant screener from scratch, paste an existing one, or let AI generate targeted questions in seconds.

How to Hire Participants

Order participants from Strella’s panel partners (Respondent.io and User Interviews) or share a link with your own pool.

Audience Templates

Save your audience criteria once and reuse them across every project in your workspace with a single click.

Inviting Participants

Review qualified applicants’ demographics and screener responses, then send interview invitations directly from Strella.

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Additional recruiting topics

Extend a Panel Audience

Add more participants to an active order without starting over.

Incentives

Choose incentive amounts that motivate participation and fit your budget.

Optimizing Response Rates

Use auto-invite, branding, and compelling study copy to maximize completions.

Participant Management

Process payments, reject applicants, and keep your participant list clean.

Redirects

Send participants to a custom completion page after they finish their interview.

URL Metadata

Pass metadata through study links to capture or forward it to external systems.

Setting Up a Participant Screener in Strella Studies

Build your screener from scratch, paste an existing one, or let AI generate targeted questions—so every interview slot goes to a qualified applicant.

How to Hire Participants for Your Strella Research Study

Recruit qualified participants through Strella's panel partners or invite your own candidates—complete setup guide for both paths.

Save and Reuse Audience Templates Across Your Projects

Stop reconfiguring filters for every study. Save your targeting criteria once and apply them instantly to any future panel order across your workspace.

Invite Qualified Participants to Your Strella Interview

Review screener responses and demographics for qualified applicants, then send interview invitations directly from Strella in a few clicks.

Extend a Panel Audience to Collect More Participants

Add more participants to an existing Strella panel order in a few clicks using the Audience Extension feature — no need to create a new order.

Choosing Incentives and Study Size for Your Research

Set the right incentive amount and participant count for your Strella study based on research type, audience seniority, and time commitment.

How to Optimize Interview Response Rates in Strella

Boost participant response rates and reduce no-shows with four proven strategies: Auto Invite, branding, incentives, and compelling study copy.

Manage Participants, Payments, and Sessions in Strella

Pay participants, reject or uninvite them, and delete incomplete sessions — all from the Participants tab to keep your study organized and on track.

Redirect Participants to a URL After Their Interview

Send participants to an external completion page or follow-up experience the moment they finish their Strella interview by configuring a redirect URL.

Send Metadata to Strella or Redirect URLs via Parameters

Pass participant IDs, campaign tags, and analytics values via your Strella study link — capture them in Strella or forward to an external destination.