Strategy 1: Turn On Auto Invite
By default, qualified participants wait in a review queue until you manually invite them to schedule an interview. Auto Invite eliminates that bottleneck. Any participant who passes your screener is automatically sent an invitation to book a session, without you needing to review and act first. The faster participants receive their invite after qualifying, the more likely they are to stay engaged, say yes, and actually show up. Enabling Auto Invite is the single highest-impact change you can make to fill your study faster with less manual effort.1
Open your study settings
Navigate to your study and click Settings in the top navigation.
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Go to Access & Scheduling
Select the Access & Scheduling section from the settings sidebar.
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Enable Auto Invite
Toggle Auto Invite on. Qualified participants will now be invited automatically as soon as they pass the screener.
Strategy 2: Add Branding to Participant Registration Forms
When participants see your company logo and brand colors on the registration form, the study feels legitimate and professional rather than generic. That first impression reduces drop-off — especially with harder-to-reach or higher-value audiences who are more selective about their time.1
Open your study settings
Navigate to your study and click Settings.
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Go to Theme
Select Theme from the settings sidebar.
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Upload your logo and set brand colors
Upload your company logo and configure your brand colors. The registration form that participants see will update immediately.
Branding lives at the study level, so update it for each new project. If you run multiple studies for the same brand, you’ll need to apply the theme to each one separately.
Strategy 3: Provide Incentives
Incentives signal to participants that you value their time and perspective. Studies with meaningful incentives consistently see higher response rates, fewer no-shows, and more thoughtful, engaged participation. See Choosing Incentives and Study Size for guidance on how to set the right incentive amount based on your audience, session length, and research topic.Strategy 4: Write Compelling Study Titles and Descriptions
The study title and description are the first things participants read when deciding whether to join. Vague or generic copy leads to low opt-ins; clear, human copy that explains the purpose and what participants can expect drives higher completion.1
Open your study settings
Navigate to your study and click Settings.
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Go to Interview Details
Select Interview Details from the settings sidebar.
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Update your title and description
Write a title that clearly names the topic (e.g., “Share your experience with our checkout flow”) and a description that sets expectations — the session length, what you’ll discuss, and any context that makes the ask feel worthwhile.
Do: Be specific
“Tell us about your experience buying running shoes online” is far more compelling than “Research Study — 30 minutes.”
Do: Set expectations
Tell participants how long the session is, what they’ll be asked about, and that it’s a one-on-one conversation — not a test.
Avoid: Generic titles
Titles like “User Research Interview” or “Customer Feedback Study” give participants nothing to connect with.
Avoid: Jargon
Write for participants, not colleagues. Skip internal project names, product codes, or research methodology terms.
